Most protocols launch with a product.

We launched with a question: Why is the strongest asset in crypto the most underused?

Billions in BTC sit idle. Cold. Muted.

We built Yala so Bitcoin could move, earn, evolve, without giving up what makes it powerful: ownership.

What came next wasn’t just users. It was a wave of sharp thinkers, early builders, and honest voices.

We didn’t call them followers. We called them Yetis.

Welcome to Yeti Footprints. It starts here: Yeti Yell.

Why We Built Yala

Bitcoin doesn’t need another wrapper. It needs a system that unlocks its power.

So we built Yala.

A liquidity layer where BTC mints $YU, a stablecoin that moves freely across Ethereum, Solana and beyond.

Into DeFi and RWAs, wherever yield flows.

• No loss of custody.
• No liquidation risk.
• Just capital efficiency, reimagined.

But beneath the mechanics was something deeper:

A protocol that listens. A community that builds. A culture that speaks with clarity and care.

Who are Yetis?

Yetis are not driven by hype, but by insight.

Yetis don’t follow trends, they leave trails.

If you’ve ever thought: “Bitcoin should be doing more”.

Then you’re already one of us.

What Are Yeti Footprints?

We’ve seen enough 'campaigns'. This isn’t one of them.

Footprints = contributions.

They’re what you leave behind that others can build from.

• A thread that changes how someone thinks.
• A meme that teaches.
• A tool that clarifies.
• A critique that sharpens the protocol.

It’s about meaning. We reward insights, not noise.

The First Footprint: Yeti Yell

Every movement starts with a voice. Yeti Yell is where thoughts become catalysts.

Not loud for the sake of it, but loud with purpose.

What Counts:

If it helps Yala and BTC think better, build smarter, or grow stronger, it counts.

• Honest feedback, even when it stings
  • Critical feedback or blind spots we should address
  • Suggestions to improve UX, token design, or community flow
• Bold takes on BTC yield mechanics
  • Ideas to make Yala’s BTC yield model stronger
• Creative or critical use cases for $YU
  • Creative or bold use cases for $YU
  • Threads proposing $YU integration into DeFi protocols
• Tutorials, threads, dashboards, experiments
  • Step-by-step tutorials for minting $YU or staking
  • Referral threads with screenshots of actual usage
  • Stories or dashboards showing real yield strategies
• Questions no one’s asking yet, but should be
  • Questions others may also be thinking about

How to Yell

1. Post your thoughts on X and tag @yalaorg and $YU.
2. Put on your Yeti goggles. See the vision. Make the greenflow.
3. Add your referral link (if you’re onboarding others)
4. Be real. Be early. Be loud where it matters.

We don’t talk about growth, we wear it. 

→ Download your Yeti goggles here. 
→ Or tag @yalaorg with code "I got $YU. You?", we will add goggles for your X PFP!

What's in it for you?

What's in it for the yetis you might ask? Well...

• Ice Berries
• Exclusive NFTs
• Invites to build with the core team
• Yala shoutouts and perks

The deeper the insight, the louder the reward.

We’ll be quietly tracking mindshare without making it public, to prevent engagement farming, all the above rewards will count toward the final allocation.

The End? Or Just The Beginning

The Yeti Footprints begins with a Yell. But it won’t stop here.

Next up:

• Yeti Lens: for creators who simplify the complex.
• Yeti Echo: for cultural storytellers, meme makers, and vibe engineers.

We’re building a culture. One that is built on contribution, not just vibes.

And culture starts with voices like yours.

So speak up. Build forward.

Leave something worth following. 

You don’t need permission. You don’t need to be perfect. You just need to start.

So start.

Leave bigger Footprints.

Make it count.

Make it yours.

Join the Yala Community

Yala is a native Bitcoin liquidity protocol that channels BTC into yield opportunities across DeFi and RWAs. 

Bitcoin holders unlock capital through self-custodial, liquidation-free borrowing by minting $YU, a BTC-backed liquidity asset. In this process, they pay a stability fee directly to $YU depositors, effectively exchanging BTC-backed exposure for portable, capital-efficient liquidity and access to yield without giving up ownership.

Yala’s SmartVault module manages system risk and ensures efficient yield distribution.

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